MIGO SOFTWARE ANNOUNCES BREAKTHROUGH CONTENT MOBILITY PLATFORM
Enables Seamless Content Portability, Access, and Broad Device Connectivity Across a
Range of Mobile Devices, Online Services and Computers
SAN FRANCISCO, CTIA WIRELESS I.T. – Oct. 23, - Migo Software, Inc. (OTCBB:MIGO), today announced its RoundhouseTM Content Mobility Platform, a new, integrated technology platform that is expected to fuel the mobilization, access and consumption of content across a wide variety of synchronized mobile devices, computers and online services.
A flexible, modular and open software architecture, Roundhouse is based on Migo’s proven and mobile synchronization engine, along with both newly developed and recently acquired technologies.
“Today’s consumers want a simple way to mobilize their content. Our Roundhouse platform makes this possible, letting users connect, sync and access their content from virtually any device or online services,” said Rob Halligan, chief operating officer for Migo Software. “Our Roundhouse platform leverages existing independent mobile technologies to create a breakthrough user-centric experience that is rich in usability, collaboration and personalization.”
Halligan added, “In addition, mobile device manufacturers and telecom operators can leverage Roundhouse to create compelling out-of-box experiences for consumers, while providing a way for them to ‘do more’ by connecting to their existing content ecosystem.”
The Roundhouse platform significantly enhances consumers content mobility experiences using three core engines:
● MigoPlayTM
o Content prep, auto formatting, video/audio scaling and optimization and user guided device configuration
● MigoSyncTM
o Patent pending synchronization engine that enables content synchronization across multiple mobile devices, computers and online services simultaneously
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● MigoWidgetsTM
o Mini browser-based applications that deliver web based information and update directly to any mobile phone without launching a browser
The Roundhouse platform is part of Migo’s broader vision for the next generation of consumer solutions for content mobility, access and device connectivity across the market’s range of content-oriented devices.
Migo intends to deliver on this vision now and over the next several years via a combination of consumer client-side technologies, online infrastructure and key partnerships. A range of new Migo consumer software products based on the Roundhouse platform is expected to launch in the first half of 2008 and be available worldwide in multiple languages and in multiple channels.
Migo will be showcasing its Roundhouse platform at the CTIA Wireless I.T. 2007 event this week in San Francisco.
About Migo Software
Headquartered in Redwood City, CA, Migo Software, Inc. (OTC: MIGO.OB) is a global provider of content mobility software.
With its range of patent-pending technology, the Company’s product lines range from content synchronization and security to device optimization solutions for mobile devices and PCs. The company sells its products through PC, Mobile Handset, USB Drive, SD Memory Card OEMs and others, as well as via a variety of retail outlets. More information is available at www.migosoftware.com .
NOTE: All product names, whether of Migo Software, Inc. or other companies mentioned, may be trademarks or registered trademarks of their respective holders and are used for identification purposes only.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995
Under the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, information contained in this press release that does not constitute historical facts are forward-looking statements. These statements include statements that refer to Migo Software’s plans, prospects, expectations, strategies, intentions, hopes and beliefs; and the expected benefits of the use of Migo Software products. These forward-looking statements are not historical facts and are only estimates or predictions. Actual results may differ materially from those projected as a result of commercialization and technological difficulties and other risks and uncertainties detailed from time to time in the Company’s Securities and Exchange Commission filings. Any forward-looking statements are based on information available to the Company today, and the Company undertakes no obligation to update publicly any forward-looking statements, whether as a result of future events, new information or otherwise.
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